The Texas Department of Transportation has recruited famous actor, director, and Austin native Ethan Hawke (above at right) to star in its latest series of public service announcements as part of the agency’s “Don’t Mess with Texas” anti-littering campaign.
[Above image via TxDOT]
The anti-littering video has Ethan Hawke directing the “Don’t Mess with Texas” mascot “Darrel the Barrel” in a funny “behind the scenes” spoof of the filming process.
The “Don’t Mess with Texas” litter prevention program – originally started back in 1986 – includes a grassroots partnership with “Keep Texas Beautiful, annual “Trash-Off” community outreach events and the Adopt-a-Highway volunteer program.
TxDOT has recruited other well-known celebrities to help publicize its statewide anti-littering campaign.
For example, in July 2022, popular singer, songwriter, and actor Joe Jonas starred in several humorous “Don’t Mess with Texas” anti-littering video spots as well.
The former Westlake, Texas, resident took an “over-the-top” approach in the PSAs to remind folks to keep Texas roadways free of litter.
Other Texas-native celebrities who have lent their support to the campaign include country western musicians George Strait and Willie Nelson, plus actors Eva Longoria and Matthew McConaughey.